Online Appointment Technology Patients looking to manage their busy schedules are increasingly looking to use online appointment technology to book their next eye exam. […]

Patient Profiles We are living in a world where there are more tools and online services than ever before. Marketing Automation for […]

How much is a patient worth to you? This is a difficult and somewhat uncomfortable question to consider when thinking about your practice. […]

New vs. Existing Patients: Where to Start? It’s one of the first questions that we get asked, and it’s often a source […]

Online Reviews & Patient Review Management Whether you know it or not, your practice has public facing profiles which exist online thanks to […]

What’s Your Vision – The Raison D’être Having grown up in a bilingual environment, I benefited from learning some of the subtleties […]