Take our FREE Marketing Health Check and we’ll help you find ways to improve.

Patient Recall Effectiveness, Google Ranking, Website Performance Grading, Social Media Metrics, Managing Online Reviews and more…

optomedge Free Consulations

Provided in Partnership with Optometry Australia

optomedge oa

Your Initial FREE Consultation will Include:

✔ Practice Assessment Review – 1 Page Scorecard

✔ Online Presence Review

✔ Local Traffic Opportunity Analysis

✔ Practice Branding and First Impression Analysis


Positive ROI

We pursue areas that can be measured. This gives you valuable feedback to know if your marketing dollars are getting the results you need!


Making It Easy

Your team dynamic is an important part of your success. Everything we do is designed to empower your team, while shouldering some of the workload through technology and our content templates.


Pay For Performance

We are mindful that most practices have not had great experiences with any form of marketing in the past… how frustrating! We can work with any budget to demonstrate success and build upwards from there to get results that you can see.

optomedge Aussie

Specific for Australia

We are a full-service agency that has established a scalable service model to be able to apply tried-and-true patient communications and new patient campaigns which are beneficial for your practice from the first day.


We are a full service marketing agency with many years experience supporting Optometry practices around the world. We help to give you all the latest tools to be the provider of choice for eye care and fashion eyewear in your local areas.

OptomEDGE: an Optometry Australia Advantage Program partner​

Every successful Optometry practice is built upon a healthy mix of New Patients, Existing Patients, and Long-Term Loyal Patients.

We help you identify the areas that will give you the greatest benefit as a starting point. We encourage you to browse our program library below, then email us at [email protected] or fill out this form to receive your free consultation.
optomedge valueseal


New patients can come from many sources such as word-of-mouth, online search, or in response to advertising. We help you identify the most efficient path so you can focus on optimal new patient onboarding.

A significant part of the value of your practice is how many active patients you have. Running an effective recall program ensures that patients are motivated to come back for their next eye appointment, in a timely manner.

Everything from a simple gift-with-purchase, to seasonal promotions and special events. Optometry patients are unique in the way that clinical service is the primary need, but there is a significant retail aspect to frame and lens selection that can drive on-going patient loyalty.


We know the optical industry front to back. We know there are many different levels of expertise and support from your existing network, such as from suppliers, industry associations, and membership groups. We are here to see what works well and propose ways to improve upon it even further. There is no quick fix, creating quality content and campaigns requires creativity, and savvy marketing expertise. Our services start from $50/month, the idea is to offer you as much value as we can that you are not already receiving elsewhere.

Experienced Over 15 Years!

We recruit and retain experts from the optical industry who can add-value to your practice campaigns.

We Enjoy Our Work!

These days, it takes a fine attention to detail to get results while keeping an eye on ROI.

Fast & Speedy!

We employ scalable methdologies allowing us to get your programs running pronto, so you benefit sooner.

Looking Beyond

Stay one step ahead of your competitors, we give you the tools and support to make it happen.

Small Teams and Big Teams

We support all practices large or small, keeping your end goal in view at all times.

Month to Month - No Contracts

We want you to be fully in control of your investment decisions. Turn campaigns on or off as you see fit.


Optomedge Launch

Concepts and Templates

The idea stage. Pick from one of our existing programs, or dream up your own.
Optomedge Analytics

Timeline and Plan

Being on-time is very important to us. It’s a big part of delivering results, and ensuring you get the best possible ROI. We give you a project calendar to keep track of all your activities.

Design & Development

This is where the magic happens. You can focus on your daily practice operations, while we focus on the marketing side of things.

Reporting and Results

Many of our programs operate on a monthly cycle. You get to review and quantify the benefits to your practice in specific, measurable terms. It’s what inspires our customers to keep re-investing with confidence.


  • Optomedge Letter-Campaigns
  • Optomedge OA-Australian-Hosting
  • Optomedge OA-Facebook
  • Optomedge OA-New-Patients-Google
  • Optomedge SMS-Campaigns-1
  • Optomedge OA-Patient-Recalls
  • Optomedge OA-Patient-E-newsletters
  • Optomedge OA-Search-Engine-Ranking
  • Optomedge Performance Website
  • Optomedge OA-Graphic-Design-Service
  • Optomedge OA-Advertising-Dollars
  • Optomedge Practice Intelligence